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Home Tech

Shopify SMS & Email Marketing: The Personal Touch Your Customers Crave

by Steven
March 21, 2023
in Tech
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SMS & Email Marketing

SMS & Email Marketing

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As an online business owner, you know that creating a personal connection with your customers is crucial for building long-term loyalty. That’s where Shopify SMS and email marketing come in. By using these powerful marketing tools, you can communicate with your customers in a personalized way, creating a connection that will keep them coming back to your store. In this article, we will explore the benefits of using Plexins for SMS and email marketing, how to use it to its fullest potential, and how it can help businesses build strong customer relationships.

Introduction to Plexins

Plexins is a comprehensive SMS and email marketing platform that’s designed to help eCommerce businesses connect with their customers and grow their sales. With Plexins, you can create powerful campaigns that are targeted to your audience and designed to drive engagement and conversions. The platform offers a wide range of features and tools that make it easy to create and manage your campaigns, including customizable templates, automated workflows, and detailed analytics and reporting.

How does Plexins integrate with Shopify?

Plexins seamlessly integrate with Shopify, allowing you to sync your customer data and product information with the platform. This integration makes it easy to create targeted campaigns that are personalized to each individual customer, based on their shopping behaviour and preferences. With Plexins, you can use data-driven insights to create campaigns that are designed to drive engagement, increase sales, and build brand loyalty.

Why SMS and Email Marketing are Important for Your Shopify Store?

Both SMS and email marketing can help you reach your customers in different ways. SMS is a great way to send targeted messages directly to your customers’ mobile devices. With SMS, you can reach your customers wherever they are and deliver personalized content that they are more likely to engage with. Email marketing, on the other hand, is a great way to keep your customers up-to-date with your latest products and promotions. Email marketing is also a great way to build brand loyalty and keep your customers engaged over the long term.

Benefits of Using Plexins

  • Lowest SMS & Email Price

Plexins offer the lowest SMS and email prices in the market, making it an affordable solution for businesses of all sizes. With SMS global sending, merchants can reach customers in over 210 countries.

  • Engage Customers Wherever They Are

One of the biggest benefits of using Plexins for SMS and email marketing is the ability to engage customers wherever they are. With automated campaigns and personalized messages, businesses can build strong customer relationships throughout the entire buying process.

  • Plentiful Top-Performing Templates

Plexins provides plenty of top-performing SMS and email templates, allowing merchants to create professional-looking messages in no time. These templates are proven to drive conversions, making it easier for merchants to get the results they want.

  • Track and Analyze Revenue and ROI

Plexins allow merchants to track and analyze their revenue and ROI for their marketing campaigns. With detailed analytics, merchants can see which campaigns are working and adjust their strategies accordingly.

  • Collect Subscriber’s Tools

Plexins provide tools to help merchants collect subscribers via pop-ups and personalized keywords. These tools help merchants convert more visitors into purchasers, engage with customers wherever they are, and build strong customer relationships across the entire buying experience.

How to Use Plexins

Step#1:  Pop-ups

One of the most effective ways to collect subscribers is through pop-ups. Plexins allow merchants to set up pop-ups to trigger right before someone is about to leave their Shopify store, otherwise known as exit intent. Even a modest 15% discount code can be enough to get someone to sign up for the SMS list.

Step#2: Keywords

Merchants can create an unlimited number of sms-to-join keywords to share across all their marketing channels. These keywords can be used to track opt-ins and revenue generated from different marketing channels or campaigns.

Step#3: Opt-In Links

Opt-in links are a way for customers to subscribe to your SMS or email marketing campaigns by clicking on a link. When customers click on the link, they’re taken to a landing page that prompts them to enter their phone number or email address. Once they submit their information, they’re added to your marketing list. Plexins provide unique opt-in links that can be used to grow SMS marketing lists through social media, email, or anywhere a clickable link can be placed.

Step#4: QR Codes

QR codes (Quick Response codes) are two-dimensional barcodes that can be scanned by a smartphone camera. They can store various types of information, including website URLs, text, or contact information. QR codes are a powerful tool for businesses because they allow customers to quickly and easily access information or promotions. QR codes are a unique way to opt-in customers to an SMS list. Businesses can create unique QR codes and place them on banners, pamphlets, or even on products themselves.

Building Strong Customer Relationships with Plexins

Trigger-Based Campaigns

With Plexins, businesses can set up trigger-based campaigns that send automated messages to customers based on their behaviour. For example, businesses can send a reminder message to customers who have abandoned their cart or a personalized thank you message to customers who have made a purchase.

Targeted Segmentation

Plexins allow businesses to target their audience with data-rich segmentation. By segmenting customers based on their behaviour and preferences, businesses can send personalized messages that resonate with their audience.

Engage Customers Wherever They Are

One of the biggest benefits of using Plexins for SMS and email marketing is the ability to engage customers wherever they are. With automated campaigns and personalized messages, businesses can build strong customer relationships throughout the entire buying process.

Final Words:

Shopify SMS and email marketing with Plexins can provide businesses with the personal touch that customers crave. With powerful features like automated SMS marketing, data-rich segmentation, and subscriber collection tools, businesses can engage with their customers throughout the entire buying process. Whether you’re looking to boost revenue, grow your customer base, or improve customer engagement, Plexins is the perfect tool for your Shopify store.

Tags: SMS & Email Marketing
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